{"id":26664,"date":"2021-05-05T07:29:52","date_gmt":"2021-05-05T07:29:52","guid":{"rendered":"https:\/\/www.socialchamp.com\/?p=26664"},"modified":"2021-06-22T13:09:14","modified_gmt":"2021-06-22T13:09:14","slug":"bridget-willard-champstalk","status":"publish","type":"post","link":"https:\/\/www.socialchamp.com\/blog\/bridget-willard-champstalk\/","title":{"rendered":"#ChampsTalk Highlights: Bridget Willard Talks About Social Media For Business Growth!"},"content":{"rendered":"<p>As marketers, we are all well aware of the role of social media in business growth, which is the main reason behind <a href=\"https:\/\/review42.com\/resources\/social-media-marketing-statistics\/\" rel=\"nofollow noopener\" target=\"_blank\">91% of the US businesses investing in social media<\/a> for marketing. Social media enables a brand to reach a much broader audience set than traditional marketing could at a fraction of the price.<\/p>\n<p>Not only this, but social media has a much greater reach as  use at least one of the channels each day.<\/p>\n<p>Unfortunately, the world of social media is quite confusing for small and medium-sized businesses, as they are not very well aware of how to utilize their funds and on what networks they should invest in the most.<\/p>\n<p>This is where our influencer of the week, Bridget Willard, comes into play. She is a marketing consultant and a strategic partner, keynote speaker, author, and CEO. She trains people to leverage their social media channels to their full potential and tap into unknown marketing territories.<\/p>\n<p>Bridget Willard was a guest at our #ChampsTalk session last week, where she shared her valuable insights on \u201cHow To Leverage Social Media for Business Growth?\u201d<\/p>\n<p>Here is a roundup of all that happened!<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">We are going Live\ud83d\udce2on <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> &#8211; Chat Session with <a href=\"https:\/\/twitter.com\/BridgetMWillard?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@BridgetMWillard<\/a> | CEO at Bridget Willard LLC<\/p>\n<p>The Topic\u27a1\ufe0f How to Leverage Social Media for Business Growth <a href=\"https:\/\/t.co\/o3fj26T40v\">pic.twitter.com\/o3fj26T40v<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1387481732555890689?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Pardon the volume.<\/p>\n<p>For the next hour, I&#39;ll be participating in the Twitter chat with <a href=\"https:\/\/twitter.com\/SocialChampSays?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@SocialChampSays<\/a>.<\/p>\n<p>Follow along and join in using the hashtag:<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387482115088977922?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">First of all, we would like to thank <a href=\"https:\/\/twitter.com\/BridgetMWillard?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@BridgetMWillard<\/a> for giving us her valuable time.\ud83d\ude4c<\/p>\n<p>Now starting off with our first question: What is the impact of social media marketing on a business? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/t.co\/4nnxizjv1F\">pic.twitter.com\/4nnxizjv1F<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1387481783852281860?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A1. Social media marketing can make or break small businesses. <\/p>\n<p>We tend to think we&#39;re big like Amazon. We&#39;re not. <\/p>\n<p>We still need to build relationships and start with a generous attitude in our community &#8212; online and off.<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387482675498340360?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Q2. How should a business plan its social media marketing strategy? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/t.co\/uxwfTq8rG2\">pic.twitter.com\/uxwfTq8rG2<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1387483890017837057?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A2. First, you need to know your business goals. Then your marketing strategy. Social media is a tactic in your overall marketing strategy. <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387484157367013385?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A2b. If your goal is to get people to sign up for your email marketing campaign, then you would need to make a landing page for that.<\/p>\n<p>Share that landing page on Twitter and LinkedIn.<\/p>\n<p>Then it&#39;s up to your email marketing to get the work done from there.<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387484403178299406?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Q3. Between organic and paid reach, which one do you think is more effective for a business? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/t.co\/hnCuJJlZ4V\">pic.twitter.com\/hnCuJJlZ4V<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1387486050646433798?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A3. If people don&#39;t know your brand, paid reach is a giant waste of money. Once your organic efforts are working, pulsing paid ads work. I use Google Search Ads managed by <a href=\"https:\/\/twitter.com\/WarrenLNaida?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@warrenlnaida<\/a>.<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387486501131460609?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Q4. What goals should businesses set with social media marketing? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/t.co\/yErOYvwYrd\">pic.twitter.com\/yErOYvwYrd<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1387486930208755715?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A4. Your goal with social media marketing should be brand awareness. You&#39;re paying for eyeballs just like Coca-Cola does with billboard advertisements.<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387487210220531713?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A4b. But also to listen and engage.<\/p>\n<p>Listening allows you to understand what your audience needs and what they care about. This helps you create or edit your audience persona.<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387487380412698624?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A4c. Engaging allows you to interact &#8212; and not just managing replies on your own posts.<\/p>\n<p>Do outreach. Make it a goal to reply to three tweets a day.<\/p>\n<p>People will come to like you and we call that affinity.<\/p>\n<p>Affinity leads to loyalty. Loyalty leads to sales.<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387487693634953217?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Q5. How should businesses measure their social media marketing success? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/t.co\/NumEF0PRDt\">pic.twitter.com\/NumEF0PRDt<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1387487621627133956?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A5. Key metrics like that measure <a href=\"https:\/\/twitter.com\/hashtag\/socialmedia?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#socialmedia<\/a> success are ,<br \/>\ud83d\udc49Traffic to the website from social media<br \/>\ud83d\udc49Achieving set goal i.e. how many clicked on CTA<br \/>\ud83d\udc49Engagement on the said channel<br \/>\ud83d\udc49Building your community &#8211; growth in members<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Shruti Deshpande \ud83c\uddee\ud83c\uddf3\ud83c\uddec\ud83c\udde7 (@shruti12d) <a href=\"https:\/\/twitter.com\/shruti12d\/status\/1387496758356369409?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">yep yep!<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387496942889062401?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A5. Measure your success with lead tracking or scoring. <\/p>\n<p>&quot;How did you hear about us?&quot; (Twitter, search, Instagram, etc)<\/p>\n<p>Pair that with platform and Google analytics. <\/p>\n<p>If you don&#39;t ask how you got business, you won&#39;t know what is working.<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387488018303438850?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Q6. What is the best way to attract followers on social media, and how can they be converted into loyal customers? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/t.co\/sOWcaW2sDa\">pic.twitter.com\/sOWcaW2sDa<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1387489130070908935?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A6. Best way to gain followers;<br \/>\ud83d\udc49Be relevant<br \/>\ud83d\udc49Be consistent<br \/>\ud83d\udc49Network, share, like, comment<br \/>\ud83d\udc49Offer help &#8211; always<br \/>\ud83d\udc49Be funny and kind<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Shruti Deshpande \ud83c\uddee\ud83c\uddf3\ud83c\uddec\ud83c\udde7 (@shruti12d) <a href=\"https:\/\/twitter.com\/shruti12d\/status\/1387496020934897665?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"und\" dir=\"ltr\">100%<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387496189533298690?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A6. The best way to attract followers is to follow people. It&#39;s simple but takes work. <\/p>\n<p>Before loyalty is affinity. <\/p>\n<p>People have to like you. <\/p>\n<p>We sometimes forget this.<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387489358740004869?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Q7.What mistakes should be avoided with social media marketing at all costs? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/t.co\/6IiSqgAgFL\">pic.twitter.com\/6IiSqgAgFL<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1387491031420133379?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A7. DO NOT *repeat* do not be salesy and in your face! Always think of adding value and solving a problem! <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Shruti Deshpande \ud83c\uddee\ud83c\uddf3\ud83c\uddec\ud83c\udde7 (@shruti12d) <a href=\"https:\/\/twitter.com\/shruti12d\/status\/1387495657737437186?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Always always!<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387495920477081602?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A7. Cross-posting and automating social media is the biggest mistake. <\/p>\n<p>It is the set-it-and-forget-it attitude that brings distance with people instead of creating connections.<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387490747537108993?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A7b.  Not replying as your brand on other brands&#39; posts\/tweets is another mistake.<\/p>\n<p>We forget that social media is meant to be a public event where we&#39;re networking.<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387490937060855811?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Also it is a &#39;shop window&#39; , you almost put your shutters down by not engaging and connecting <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/smm?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#smm<\/a><\/p>\n<p>&mdash; Shruti Deshpande \ud83c\uddee\ud83c\uddf3\ud83c\uddec\ud83c\udde7 (@shruti12d) <a href=\"https:\/\/twitter.com\/shruti12d\/status\/1387492402257092608?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">That&#39;s a perfect analogy, Shruti!<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387492479549706255?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A7c.  It&#39;s a mistake to not follow people back on Twitter. It shows that you&#39;re not social. <\/p>\n<p>People forget sometimes that the purpose of social media is to democratize the conversation.<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a>  <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387491143332605962?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Such good, simple nuggets of wisdom there! It&#39;s always give.give.give and then ask <a href=\"https:\/\/twitter.com\/hashtag\/Socialmediamarketing?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#Socialmediamarketing<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/smm?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#smm<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Shruti Deshpande \ud83c\uddee\ud83c\uddf3\ud83c\uddec\ud83c\udde7 (@shruti12d) <a href=\"https:\/\/twitter.com\/shruti12d\/status\/1387491631079858183?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A7d. Jumping on trending hashtags without understanding them (or understanding how hashtags work and why in general) is a small mistake that makes your social media efforts less effective. <\/p>\n<p> <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387491458287079430?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A7e. I could go on and on and on with examples. <\/p>\n<p>I&#39;ve also made mistakes. <\/p>\n<p>They will cost you business. <\/p>\n<p> <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387491565807996933?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Q8. How to determine which social channel is best for a business? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/t.co\/aS5GcUTvPa\">pic.twitter.com\/aS5GcUTvPa<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1387492456908967936?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A8. Where are your customers? <\/p>\n<p>Where is search intent? <\/p>\n<p>Where do people spend time? <\/p>\n<p>For most businesses that is Twitter.<br \/> <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387492613591347200?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Q9. Lastly, who do you think we should invite for the next <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a>? <a href=\"https:\/\/t.co\/Lz4Q1NC9xl\">pic.twitter.com\/Lz4Q1NC9xl<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1387493972197748740?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A9. My friend <a href=\"https:\/\/twitter.com\/Carol_Stephen?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@Carol_Stephen<\/a> is amazing at social media and content writing as well as Twitter Chats (she co-hosts <a href=\"https:\/\/twitter.com\/hashtag\/DigiBlogChat?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#DigiBlogChat<\/a>).<\/p>\n<p>She&#39;s always a fascinating guest.<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387494598830927872?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Hi Shruti, we hosted this chat session and it feels great to have you with us today! \u263a\ufe0f<\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1387493748058337280?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Thanks guys :) Feeling very welcomed! <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> \ud83d\ude0a <a href=\"https:\/\/t.co\/6F3bTfElUB\">pic.twitter.com\/6F3bTfElUB<\/a><\/p>\n<p>&mdash; Shruti Deshpande \ud83c\uddee\ud83c\uddf3\ud83c\uddec\ud83c\udde7 (@shruti12d) <a href=\"https:\/\/twitter.com\/shruti12d\/status\/1387494707694026752?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">YAY! <\/p>\n<p>Twitter chats are my favorite. <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387495188529131524?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">And that&#39;s it for today, we would like to thank you <a href=\"https:\/\/twitter.com\/BridgetMWillard?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@BridgetMWillard<\/a> for your knowledgeable insights on How to Leverage Social Media for Business Growth \ud83d\ude4f<\/p>\n<p>We loved having you and hope that the audience enjoyed today\u2019s session of <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/t.co\/RFX07XSvkE\">pic.twitter.com\/RFX07XSvkE<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1387495182086688769?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Thank you, thank you for having me.<\/p>\n<p>What great questions and fun discussion!<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387495304006668293?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Okay, this one is interesting.<br \/>What&#39;s Relationship Marketer?<br \/>How is it different? What type of content is purposed for this form of marketing? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Sameer Ahmed Khan (@Sameerpeace) <a href=\"https:\/\/twitter.com\/Sameerpeace\/status\/1387491146469888000?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Being a relationship marketer means that your goal is making friends. Be friendly. Be generous. Be the friend you want to have.<\/p>\n<p>Share other people&#39;s content. Offer helpful advice.<\/p>\n<p>(cont)<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387492965417893888?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">I also believe in that very much.<\/p>\n<p>Community -&gt; Awareness -&gt; Branding -&gt; And BOOM!<a href=\"https:\/\/twitter.com\/SocialChampSays?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@SocialChampSays<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Mustaasam Saleem \ud83c\uddf5\ud83c\uddf0\ud83c\udde9\ud83c\uddea\ud83c\uddf5\ud83c\uddf9\ud83c\uddf3\ud83c\uddf1\ud83c\udde7\ud83c\uddea\ud83c\uddeb\ud83c\uddf7\ud83c\uddf9\ud83c\udded\ud83c\uddec\ud83c\uddf7 (@MustaasamSaleem) <a href=\"https:\/\/twitter.com\/MustaasamSaleem\/status\/1387494670029230085?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Yes. This takes years.<\/p>\n<p>I had a sales call yesterday and I asked her how she found me.<\/p>\n<p>&quot;I just knew your name,&quot; she said.<\/p>\n<p>That&#39;s Brand Awareness.<\/p>\n<p>I&#39;ve been paying the bills managing Twitter accounts full-time since 2017.<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387495114579357701?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">What&#39;s your take on audio-based features that are launching and replicating <a href=\"https:\/\/twitter.com\/hashtag\/ClubHouse?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ClubHouse<\/a>?  Should brands invest time on it? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Sameer Ahmed Khan (@Sameerpeace) <a href=\"https:\/\/twitter.com\/Sameerpeace\/status\/1387487233108811786?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Audio-based platforms like Clubhouse and Spaces are helpful if you have extra time. You can&#39;t necessarily record those or use them elsewhere for legacy and search (YouTube).<\/p>\n<p>But you may learn quite a bit about your audience that way, too!<\/p>\n<p>GREAT Q!<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387488436949602310?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">I&#39;m actually recording my rooms in Spaces with the intent to release them in a podcast format so the content can live on. What do you both think of that? At some point Twitter will have native recording available. For now I&#39;m using my own gear to do it myself. \ud83d\ude0a<\/p>\n<p>&mdash; Madalyn Sklar (@MadalynSklar) <a href=\"https:\/\/twitter.com\/MadalynSklar\/status\/1387511682042372099?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">That&#39;s an interesting idea. However, I think people in the room should be informed that it&#39;s being recorded. That&#39;s coz I&#39;ve heard some people speaking confidently about their past life experiences, (marriages, startup failures, etc) and are not worried that it&#39;s being recorded.<\/p>\n<p>&mdash; Sameer Ahmed Khan (@Sameerpeace) <a href=\"https:\/\/twitter.com\/Sameerpeace\/status\/1387515904452345857?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Having said that. But if it&#39;s a room totally about a specific niche and people don&#39;t go too personal in sharing. Then why not record and make them evergreen? (Unless it breaks the TOS of Twitter, coz Clubhouse doesn&#39;t want you to record, for now)<\/p>\n<p>&mdash; Sameer Ahmed Khan (@Sameerpeace) <a href=\"https:\/\/twitter.com\/Sameerpeace\/status\/1387516262817882115?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">I see a ton of recording going on every time I stop in Clubhouse. And more people, especially podcasters, are starting to record in Spaces.<\/p>\n<p>&mdash; Madalyn Sklar (@MadalynSklar) <a href=\"https:\/\/twitter.com\/MadalynSklar\/status\/1387516955582730242?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Great to have you here <a href=\"https:\/\/twitter.com\/BridgetMWillard?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@BridgetMWillard<\/a> <br \/>I really love the unique design of your agency. <br \/>What&#39;s the inspiration behind having a &quot;Cookie&quot; based website? I love it! <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Sameer Ahmed Khan (@Sameerpeace) <a href=\"https:\/\/twitter.com\/Sameerpeace\/status\/1387486036054380547?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Thank you!<\/p>\n<p>It was an inspiration from <a href=\"https:\/\/twitter.com\/FatDogCreatives?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@fatdogcreatives<\/a> because she knows I love to make things easy for business owners to do themselves.<\/p>\n<p>Gather the ingredients then make it!<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387486430222503939?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Oh, loved the analogy! <br \/>Like one master chef! <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Sameer Ahmed Khan (@Sameerpeace) <a href=\"https:\/\/twitter.com\/Sameerpeace\/status\/1387488013157031938?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Right? She&#39;s so smart. As a branding person, she listens to me and creates a design that resonates with me and my audience.<\/p>\n<p>Wait until the rebrand for my new LLC.<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387488610300084226?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Wohoo! Can&#39;t wait to see the new version of LLC! <br \/>And yes, it&#39;s an art to create a design that resonates well!  <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Sameer Ahmed Khan (@Sameerpeace) <a href=\"https:\/\/twitter.com\/Sameerpeace\/status\/1387489959045734401?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">For any brand, what is the best way to increase followers on social media related to the targeted niche?  <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/twitter.com\/BridgetMWillard?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@BridgetMWillard<\/a> <a href=\"https:\/\/twitter.com\/SocialChampSays?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@SocialChampSays<\/a><\/p>\n<p>&mdash; Syed Muneeb Ul Hasan (Let&#39;s meet at #WCUS) (@syed_muneebb) <a href=\"https:\/\/twitter.com\/syed_muneebb\/status\/1387489218675593224?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Definitely by following and creating a list for the people in that industry, Syed.<\/p>\n<p>I have a lot of info about using Twitter lists here:<a href=\"https:\/\/t.co\/s6ykdux2uK\">https:\/\/t.co\/s6ykdux2uK<\/a><\/p>\n<p>Great Question.<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387489546145869824?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Q. How can a person align his social media marketing goals with his business? <a href=\"https:\/\/twitter.com\/BridgetMWillard?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@BridgetMWillard<\/a>  <a href=\"https:\/\/twitter.com\/SocialChampSays?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@SocialChampSays<\/a>  <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Tahniat Alam (@tahniatalam) <a href=\"https:\/\/twitter.com\/tahniatalam\/status\/1387488033419767818?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Aligning your social media with your business goals, not the other way around.<\/p>\n<p>If you want more sales, then do biz dev on Twitter.<\/p>\n<p>If you want more likes, then use Instagram. But don&#39;t expect them to go to your website and buy.<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387488835915993092?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">How can I find out which social channels are best for my target audience? <a href=\"https:\/\/twitter.com\/BridgetMWillard?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@BridgetMWillard<\/a>  <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Yumna Hafeez (@hafeez_yumna) <a href=\"https:\/\/twitter.com\/hafeez_yumna\/status\/1387486775900360708?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Great question. The best way is to do some experimenting.<\/p>\n<p>And creating some kind of audience profile.<\/p>\n<p>Where are they hanging out? You know? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Bridget Willard (@BridgetMWillard) <a href=\"https:\/\/twitter.com\/BridgetMWillard\/status\/1387487118403031044?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">April 28, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>We are genuinely thankful to Bridget Willard for taking out the time and answer the questions that our community sent her way!<\/p>\n<p>If you would like to see your favorite influencer in our next session, please tag them on Twitter with our handle @SocialChampSays and #ChampsTalk or mention in the comment box below!<\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As marketers, we are all well aware of the role of social media in business growth, which is the main reason behind 91% of the US businesses investing in social media for marketing. Social media enables a brand to reach a much broader audience set than traditional marketing could at a fraction of the price. [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":26667,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[343],"tags":[],"class_list":["post-26664","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-champs-talk"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/posts\/26664","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/comments?post=26664"}],"version-history":[{"count":0,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/posts\/26664\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/media\/26667"}],"wp:attachment":[{"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/media?parent=26664"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/categories?post=26664"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/tags?post=26664"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}