{"id":27747,"date":"2021-06-02T10:26:56","date_gmt":"2021-06-02T10:26:56","guid":{"rendered":"https:\/\/www.socialchamp.com\/?p=27747"},"modified":"2021-06-02T10:40:30","modified_gmt":"2021-06-02T10:40:30","slug":"lisa-sicard-champstalk","status":"publish","type":"post","link":"https:\/\/www.socialchamp.com\/blog\/lisa-sicard-champstalk\/","title":{"rendered":"#ChampsTalk Highlights: A Spotlight on the Importance of Blogging With Lisa Sicard"},"content":{"rendered":"<p>Whether you are just starting out or have an established brand, you will find blogging a core element in your marketing strategy.<\/p>\n<p>A blog escalates awareness for brands and drives engagement that could be leveraged into growing business statistics. Even when social media channels such as Facebook, Twitter, Pinterest, and LinkedIn are part of your marketing mix, you need a blog to catch and retain your audience\u2019s attention.<\/p>\n<p>With that in mind, meet Lisa Sicard, owner of Inspire to Thrive.<\/p>\n<p>Lisa is a <a href=\"https:\/\/www.socialchamp.com\/blog\/how-to-become-social-media-manager\/\">social media manager<\/a> and a consultant who loves to help brands with their social media strategies. She switched from working at a newspaper to being self-employed. She is an expert blogger who is well versed in content &amp; <a href=\"https:\/\/www.socialchamp.com\/blog\/social-media-marketing-tools\/\">social media marketing<\/a> and Google Adwords.<\/p>\n<p>Social Champ is glad to have Lisa Sicard in this edition of #ChampsTalk. She would be sharing her powerful insights on the importance of blogging for a business. Here is a rundown of her ideas.<\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">We are Live\ud83d\udce2 on <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> &#8211; Chat Session with <a href=\"https:\/\/twitter.com\/Lisapatb?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@Lisapatb<\/a> | Social Media Marketer, Consultant, and Blogger <\/p>\n<p>The Topic\ud83d\udc49 Importance of Blogging for Business <\/p>\n<p>Join us to get expert insights on <a href=\"https:\/\/twitter.com\/hashtag\/bloggingtips?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#bloggingtips<\/a>  \ud83e\udd29 <a href=\"https:\/\/t.co\/QvyUchk173\">pic.twitter.com\/QvyUchk173<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1397583395740397569?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Q1. Why should a person consider blogs for their business? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/t.co\/mW5BBR80TL\">pic.twitter.com\/mW5BBR80TL<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1397583647641845765?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A1. A person should consider blogging for their business to provide info and answer questions from potential clients or regular clients. <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> Blogging can also be used for lead generation.<\/p>\n<p>&mdash; Lisa Sicard \ud83d\udc69\u200d\ud83d\udcbb (@Lisapatb) <a href=\"https:\/\/twitter.com\/Lisapatb\/status\/1397584023464128518?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">With the use of blogs, businesses can produce helpful content for their audience and by doing so consistently they can build authority and earn the trust which are important elements to increase their sales conversions. <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Mudassir (@Mudassir9s) <a href=\"https:\/\/twitter.com\/Mudassir9s\/status\/1397587924682637312?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Excellent input Mudassir! <a href=\"https:\/\/twitter.com\/hashtag\/Champstalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#Champstalk<\/a> \ud83d\udcaf<\/p>\n<p>&mdash; Lisa Sicard \ud83d\udc69\u200d\ud83d\udcbb (@Lisapatb) <a href=\"https:\/\/twitter.com\/Lisapatb\/status\/1397589973080190977?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Q2. What are different objectives and results which can be achieved through blogging? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/t.co\/v1CMxM3nWM\">pic.twitter.com\/v1CMxM3nWM<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1397584987759783943?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A2. Objectives: blogging helps SEO for your website, draws more traffic to your site, lead generation, valuable information, providing pertinent info are a few objectives for your business blog.<\/p>\n<p>&mdash; Lisa Sicard \ud83d\udc69\u200d\ud83d\udcbb (@Lisapatb) <a href=\"https:\/\/twitter.com\/Lisapatb\/status\/1397585520067239938?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A2. Results: More information provided to clients and prospective clients, better SEO, updated website w\/info, more traffic and leads into your business. <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Lisa Sicard \ud83d\udc69\u200d\ud83d\udcbb (@Lisapatb) <a href=\"https:\/\/twitter.com\/Lisapatb\/status\/1397585731657273351?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Q3. How can a business convert their blog visitors into potential customers? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/t.co\/WCzL36SbDU\">pic.twitter.com\/WCzL36SbDU<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1397587161243869187?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A3. Another way is to answer questions in a blog post with a call to action at the end of the post and\/or in the middle of the blog post. <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> I love doing those types of blog posts. Speak to that one person. \ud83d\udcac<\/p>\n<p>&mdash; Lisa Sicard \ud83d\udc69\u200d\ud83d\udcbb (@Lisapatb) <a href=\"https:\/\/twitter.com\/Lisapatb\/status\/1397587942571450379?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A3. Call to Actions w\/lead forms are a great way to convert visitors into clients. <a href=\"https:\/\/twitter.com\/neilpatel?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@neilpatel<\/a> has a great post about that. <a href=\"https:\/\/t.co\/uT8t0aiHcV\">https:\/\/t.co\/uT8t0aiHcV<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Lisa Sicard \ud83d\udc69\u200d\ud83d\udcbb (@Lisapatb) <a href=\"https:\/\/twitter.com\/Lisapatb\/status\/1397587622348926982?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Agreed, a clear CTA works effectively to convert visitors!<\/p>\n<p>Also, an exit intent popup strategy would work great to catch the leaving visitors&#39; attention. For them, a CTA could be a free trial, email subscribe or free eBook download, etc.<\/p>\n<p>&mdash; Mudassir (@Mudassir9s) <a href=\"https:\/\/twitter.com\/Mudassir9s\/status\/1397589363219861506?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Q4. Is it effective to include trigger words or call-to-action buttons in your blog? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/t.co\/ZgCUMuxBdZ\">pic.twitter.com\/ZgCUMuxBdZ<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1397590640301576195?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A4. Yes, definitely include trigger words like NOW, FREE, Sign Up, Get Started, this could be what you are looking for, etc. My dear friend <a href=\"https:\/\/twitter.com\/donna_tribe?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@donna_tribe<\/a> did a post about these words recently <a href=\"https:\/\/t.co\/S86OlPdflj\">https:\/\/t.co\/S86OlPdflj<\/a>  <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Lisa Sicard \ud83d\udc69\u200d\ud83d\udcbb (@Lisapatb) <a href=\"https:\/\/twitter.com\/Lisapatb\/status\/1397591286685868040?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Totally yes!!!! @champstalk<\/p>\n<p>&mdash; Mili Ponce (@MiliPonce) <a href=\"https:\/\/twitter.com\/MiliPonce\/status\/1397592637016772611?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Q5. What are different goals which should be considered when writing a blog and how can we analyze our blog\u2019s performance? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/t.co\/xcfxS7Tdes\">pic.twitter.com\/xcfxS7Tdes<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1397592324289581064?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A5. Every business may have different goals. One may be traffic, one may be leads or sales. I love using Google Analytics to help me see where I&#39;m at with my blog. <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <br \/>\ud83d\udcca It goes up and down through time. Don&#39;t expect it always to go up or you&#39;ll be disappointed.<\/p>\n<p>&mdash; Lisa Sicard \ud83d\udc69\u200d\ud83d\udcbb (@Lisapatb) <a href=\"https:\/\/twitter.com\/Lisapatb\/status\/1397592870169817088?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Those goals can be set up in Google analytics too. <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Lisa Sicard \ud83d\udc69\u200d\ud83d\udcbb (@Lisapatb) <a href=\"https:\/\/twitter.com\/Lisapatb\/status\/1397593195345764352?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Q6. How does a blog influence an individual\u2019s action to make a purchase? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/t.co\/ffTOyLbtES\">pic.twitter.com\/ffTOyLbtES<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1397594289874608136?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A6. A blog that provides info on products with examples and comparisons can influence a person to make a purchase. \ud83d\udcac Adding a video to showcase a product or service in action helps as well. But they must TRUST you first. <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Lisa Sicard \ud83d\udc69\u200d\ud83d\udcbb (@Lisapatb) <a href=\"https:\/\/twitter.com\/Lisapatb\/status\/1397594682033688577?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">My dear friend <a href=\"https:\/\/twitter.com\/RyanBiddulph?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@RyanBiddulph<\/a> explains how to earn that trust in his recent blog post: \ud83d\udcac<a href=\"https:\/\/t.co\/VrnlFQzCyw\">https:\/\/t.co\/VrnlFQzCyw<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/ChampTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampTalk<\/a><\/p>\n<p>&mdash; Lisa Sicard \ud83d\udc69\u200d\ud83d\udcbb (@Lisapatb) <a href=\"https:\/\/twitter.com\/Lisapatb\/status\/1397595357304037378?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Q7. How can we optimize our blog or update an old one to maximize it\u2019s reach? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/t.co\/gZJDjIdVCp\">pic.twitter.com\/gZJDjIdVCp<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1397596095191130118?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A7. There are many ways to optimize an old blog post. You can update the info, add new images or videos, add quotes or tweets, and include links to newer posts from your site. <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> I recently did a video about that: <a href=\"https:\/\/t.co\/oSfh4r9WFj\">https:\/\/t.co\/oSfh4r9WFj<\/a><\/p>\n<p>&mdash; Lisa Sicard \ud83d\udc69\u200d\ud83d\udcbb (@Lisapatb) <a href=\"https:\/\/twitter.com\/Lisapatb\/status\/1397596429997182977?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Totally agree!<\/p>\n<p>&mdash; Mili Ponce (@MiliPonce) <a href=\"https:\/\/twitter.com\/MiliPonce\/status\/1397598157631021060?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Q8. Lastly, who do you think we should invite for this session next time? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/t.co\/ZZwL7II8RF\">pic.twitter.com\/ZZwL7II8RF<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1397597670211039236?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">A8. I would recommend <a href=\"https:\/\/twitter.com\/AnthonyGaenzle?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@AnthonyGaenzle<\/a> who just released his new book \ud83d\udcd5 <a href=\"https:\/\/t.co\/Xz7xYGVSqM\">https:\/\/t.co\/Xz7xYGVSqM<\/a> (Follow him here on Twitter to see his special offer today)  and <a href=\"https:\/\/twitter.com\/SueAnnBubacz?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@SueAnnBubacz<\/a> &#8211; both experts at blogging for business. <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Lisa Sicard \ud83d\udc69\u200d\ud83d\udcbb (@Lisapatb) <a href=\"https:\/\/twitter.com\/Lisapatb\/status\/1397598239424139265?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Yay! we have a new recommendation <a href=\"https:\/\/twitter.com\/AnthonyGaenzle?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@AnthonyGaenzle<\/a> for our next <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a>, thank you <a href=\"https:\/\/twitter.com\/Lisapatb?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@Lisapatb<\/a> \ud83d\ude4f<\/p>\n<p>Anthony Gaenzle, we would love to have you on our chat session\ud83d\ude42<\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1397598986077343750?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Count me in! \ud83d\ude0a Send me a DM whenever you have a chance and we can get things set up. I really appreciate the invite!!!<\/p>\n<p>&mdash; Anthony Gaenzle (@AnthonyGaenzle) <a href=\"https:\/\/twitter.com\/AnthonyGaenzle\/status\/1397603501669224452?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Sure, we will send you the details in the DM :)<\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1397628861941157893?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Awesome! Looking forward to it! Thanks again! \ud83d\udc4d<\/p>\n<p>&mdash; Anthony Gaenzle (@AnthonyGaenzle) <a href=\"https:\/\/twitter.com\/AnthonyGaenzle\/status\/1397632531114205184?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">How do I select which topic I should write the blog on? I mean, how could I know if my audience wants to read a blog on that topic? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/twitter.com\/Lisapatb?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@Lisapatb<\/a> <a href=\"https:\/\/twitter.com\/SocialChampSays?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@SocialChampSays<\/a><\/p>\n<p>&mdash; Yumna Hafeez (@hafeez_yumna) <a href=\"https:\/\/twitter.com\/hafeez_yumna\/status\/1397588337532162050?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">With all respect in my opinion leaving comments with links in blogs get most of the time deleted or not approved but if you show your expertise in a article related to your expertise and add value to it without leaving a link but you twitter handler <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Mili Ponce (@MiliPonce) <a href=\"https:\/\/twitter.com\/MiliPonce\/status\/1397588616625459205?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\"><a href=\"https:\/\/twitter.com\/kepler31b?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@kepler31b<\/a> I will suggest starting your effords only on one blog and make it amazing, treat blogs as online magazines not as a sales platform <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a><\/p>\n<p>&mdash; Mili Ponce (@MiliPonce) <a href=\"https:\/\/twitter.com\/MiliPonce\/status\/1397589041567174656?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Do I need to update my blog frequently to keep it fresh, and attract viewers? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/twitter.com\/Lisapatb?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@Lisapatb<\/a> <a href=\"https:\/\/twitter.com\/SocialChampSays?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@SocialChampSays<\/a><\/p>\n<p>&mdash; Marium Fahim Khan (@marium_fahim) <a href=\"https:\/\/twitter.com\/marium_fahim\/status\/1397589595781484548?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">How often should anyone publish flagship blog post? <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/twitter.com\/Lisapatb?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@Lisapatb<\/a><\/p>\n<p>&mdash; Syed Muneeb Ul Hasan (Let&#39;s meet at #WCUS) (@syed_muneebb) <a href=\"https:\/\/twitter.com\/syed_muneebb\/status\/1397590618193399808?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">Any platforms that you would recommend for publishing blogs, where I can increase my visibility?<a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a> <a href=\"https:\/\/twitter.com\/Lisapatb?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@Lisapatb<\/a> <a href=\"https:\/\/twitter.com\/SocialChampSays?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@SocialChampSays<\/a><\/p>\n<p>&mdash; Tahniat Alam (@tahniatalam) <a href=\"https:\/\/twitter.com\/tahniatalam\/status\/1397590856073240576?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\">\n<p lang=\"en\" dir=\"ltr\">And that&#39;s a wrap, we would like to thank you <a href=\"https:\/\/twitter.com\/Lisapatb?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">@Lisapatb<\/a> for your knowledgeable insights on Importance of Blogging for Business \ud83d\ude4f<\/p>\n<p>We loved having you and hope that the audience enjoyed today\u2019s session of <a href=\"https:\/\/twitter.com\/hashtag\/ChampsTalk?src=hash&amp;ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">#ChampsTalk<\/a>\ud83d\ude07 <a href=\"https:\/\/t.co\/VjDyaK8vrT\">pic.twitter.com\/VjDyaK8vrT<\/a><\/p>\n<p>&mdash; Social Champ (@SocialChampSays) <a href=\"https:\/\/twitter.com\/SocialChampSays\/status\/1397599423811788806?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">May 26, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>Thank you, Lisa, for your time. We hope our readers would find the session useful and leave with several ideas for using a blog for growing their businesses.<\/p>\n<p>We have a request for our readers &#8211; Do mention your favorite mentor you want to be featured in the next episode of ChampsTalk.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Whether you are just starting out or have an established brand, you will find blogging a core element in your marketing strategy. A blog escalates awareness for brands and drives engagement that could be leveraged into growing business statistics. Even when social media channels such as Facebook, Twitter, Pinterest, and LinkedIn are part of your [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":27779,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[343],"tags":[],"class_list":["post-27747","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-champs-talk"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/posts\/27747","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/comments?post=27747"}],"version-history":[{"count":0,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/posts\/27747\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/media\/27779"}],"wp:attachment":[{"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/media?parent=27747"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/categories?post=27747"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/tags?post=27747"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}