{"id":2822,"date":"2018-09-30T12:46:29","date_gmt":"2018-09-30T07:46:29","guid":{"rendered":"https:\/\/mustaasam.com\/blog\/ideal-length-for-social-media-posts\/"},"modified":"2025-12-31T03:38:47","modified_gmt":"2025-12-31T08:38:47","slug":"ideal-length-of-a-blog-post","status":"publish","type":"post","link":"https:\/\/www.socialchamp.com\/blog\/ideal-length-of-a-blog-post\/","title":{"rendered":"Social Media Tip 101: Ideal Length of A Blog Post!"},"content":{"rendered":"

How long should be my tweet or blog post?<\/strong> Confused on how many hashtags would be perfect for the engagement on IG?<\/strong>
\nNot sure how many characters to include in the Facebook Ad headline? Are you worried about writing too much or too little on your daily posts on social media? or nervous about the length of your video? Wondering about the ideal length for social media post of your content?<\/p>\n

As a social media marketer<\/a> or content manager these are some of the questions one has to face on a daily basis. Let\u2019s see how we can help you with this.<\/p>\n

\n
\n
\"\"<\/div>\n
\nPost With the Ideal Length<\/span><\/p>\n

With Social Champ\u2019s customized content composer, you can post and schedule your content on multiple social networks with the ideal length.<\/strong><\/p>\n

Free 14-Day Trial<\/a>\n<\/div>\n<\/div>\n<\/div>\n

Digital marketers or social media enthusiasts<\/span> should be welcoming more likes, reactions<\/a>, comments, shares, & videos views whenever they get the chance. In this blog post, we will guide you a little bit about the ideal length of your post on social platforms.<\/strong>\u00a0Let\u2019s see how it goes!<\/p>\n

If you\u2019re wondering why it is important? Well, with an optimized content length the chances of engaging your audience & conversion are slightly high.<\/strong><\/p>\n

\u201cNo sentence can be effective if it contains facts alone. It must also contain emotion, image, logic, and promise.\u201d- Eugene Schwartz,<\/p><\/blockquote>\n

Facebook<\/h2>\n

Posting on Facebook means that you\u2019re asking your audience\u2019s attention while competing with thousands of other brands & companies. With such antagonistic competition against you, you need to make your content neither too short that it gets overlooked nor too long that it gets out of character limit<\/a>.<\/p>\n

Keeping in mind that your audience has a limited amount of attention & time for you, the secret is to keep your post concise & short. According to studies,<\/p>\n

\u201cLonger posts get cut off in a user\u2019s feed which forces them to expand them the text if they want to read the full story. It\u2019s more difficult than ever to get your audience\u2019s attention on Facebook when they are being bombarded with news all the time. So, the easier it is for them to see your message, the stronger your chances of getting them to bite on your posts.\u201d<\/em><\/p><\/blockquote>\n

According to MarketingProfs, organic posts that have 40 to 80 characters have more than 80% chances of engagement.<\/p>\n

\"Social<\/p>\n

Twitter<\/h2>\n

\u201cTwitteratis\u201d have been more active since 2017, when the character limit was increased to 280 characters by Twitter giving them more room to share their thoughts. According to Buddy Media, \u201cthe ideal tweet is 71 to 100 characters long which receive more than 17% of engagement.\u201d<\/strong> So yes again, the shorter the better.<\/em> With the hashtag<\/a> game, first of all, they don\u2019t allow spaces, secondly, the hashtags with 6 characters or one word long are a better performer.<\/p>\n

\"twitter-length<\/p>\n

LinkedIn<\/h2>\n

LinkedIn is considered to be the oldest professional social network segment. Since this platform is not as visual as the others, the optimal length is of 25 words in a LinkedIn status update. An ideal length for a social media post or article on LinkedIn is around 500 \u2013 1200 words.<\/strong><\/p>\n

Instagram<\/h2>\n

\"Champ<\/p>\n

Instagram is considered to be the most favorite social media platform in today\u2019s world. Most of us have never thought of a character limit when it comes to IG, but if you notice, many top brands keep their captions as short as possible. The ideal length for an IG post to maximizing engagement is 130-160 characters which means you still have a margin of one or two short sentences to deliver your message. Try everything you can, be as creative as you could to make your caption sound great.<\/strong><\/p>\n

The Real Question is,<\/p>\n

How Long Should a Blog Post be?<\/h2>\n

The most discussed question among the content creators & from the SEO point of view is what can be the ideal length of a blog post? Honestly, your reader\u2019s behavior will never remain consistent, it depends on certain factors like time, emotional state, interest levels, & insights.<\/strong><\/p>\n

If you know your target audience right, & have developed a connection with them, then the ideal read time can be from 3 to 7 minutes<\/strong> which means around 1500 to 2100 words. But this doesn\u2019t mean that you should start torturing your audience by forcing the ideal post length.<\/p>\n

There is no one-size-fits-all blog post length. Great posts perform well regardless of length, and bad posts certainly don\u2019t get better when you stretch them out.<\/p>\n

If you think the longer the content, the better is the result, then you should also consider the example of Seth Godin, who often writes short blog posts! You can follow his advice as he says<\/p>\n

\u201cStart small, start now. This is much better than, start big, start later. One advantage is that you don\u2019t have to start perfectly. You can merely start.\u201d<\/p><\/blockquote>\n

Wrap Up!<\/h2>\n

Know Your Limits.<\/h3>\n

Above discussed are some of the most used social media platforms<\/a>, while a brief summary of ideal length for social media post:<\/p>\n

The Optimal Length for<\/p>\n

    \n
  1. Google+ Headline \u2013 60 characters<\/li>\n
  2. Google+ Content \u2013 200-400 characters<\/li>\n
  3. Domain Name – 8 characters<\/li>\n
  4. Hashtag \u2013 6 characters<\/li>\n
  5. Email Subject line \u2013 35 to 45 characters<\/li>\n
  6. SEO title tag \u2013 55 characters<\/li>\n
  7. Meta Description \u2013 160 characters<\/li>\n
  8. Blog Headline \u2013 6 words<\/li>\n<\/ol>\n

    To be sure about your\u00a0social media engagement, post length is an important factor to think of. You can rule your social media world with an\u00a0\u201cOptimally Worded Social Media Post\u201d.\u00a0While\u00a0scheduling your post with Social Champ,<\/span>\u00a0it reminders you of the character limit according to the platforms.<\/p>\n

    Read further on how scheduling with Social Champ can make your social management ha<\/span>ssle-free in our previous blog: Scheduling is the Key, What Else Do You Need for a Perfect Social Media Automation.<\/p>\n","protected":false},"excerpt":{"rendered":"

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