{"id":335628,"date":"2026-01-14T05:10:54","date_gmt":"2026-01-14T10:10:54","guid":{"rendered":"https:\/\/www.socialchamp.com\/blog\/?p=335628"},"modified":"2026-02-13T17:13:46","modified_gmt":"2026-02-13T12:13:46","slug":"ugc-video","status":"publish","type":"post","link":"https:\/\/www.socialchamp.com\/blog\/ugc-video\/","title":{"rendered":"How to Create a UGC Video That Converts: The 2026 Strategy Guide"},"content":{"rendered":"<p>Did you know that <a href=\"https:\/\/www.trueloyal.com\/blog\/user-generated-content-stats-study\" target=\"_blank\" rel=\"nofollow noopener\">70%<\/a> of customers check <a href=\"https:\/\/www.socialchamp.com\/blog\/user-generated-content\/\" target=\"_blank\" rel=\"noopener\">UGC<\/a> video reviews before buying a product?<\/p>\n<p>Yes, that\u2019s how much people have started trusting others on the Internet! A few years ago, polished marketing was everything!<\/p>\n<div class=\"summary-blog\">\n<h2>Short Summary<\/h2>\n<ul>\n<li>70% of buyers check UGC video reviews before purchasing, making authenticity more powerful than polished ads<\/li>\n<li>UGC works because it feels like a friend\u2019s recommendation, not a brand <a href=\"https:\/\/www.socialchamp.com\/social-media-glossary\/pitch\/\">pitch<\/a><\/li>\n<li>Different UGC styles serve different goals: unboxings for awareness, problem\/solution for conversions, ASMR for sensory appeal, and casual reviews for trust<\/li>\n<li>The problem\/solution format is the most effective starting point for driving sales<\/li>\n<li>Testing multiple hooks dramatically improves performance, as the first 3 seconds drive most results<\/li>\n<\/ul>\n<\/div>\n<p>Do you remember how aesthetic and visual Instagram used to be? Everyone wanted to post high-quality pictures and videos of their product.<\/p>\n<p>Well, don\u2019t get me wrong, high-quality pictures and videos still matter, but what matters more than that is the authenticity of the brand.<\/p>\n<p>If you have <a href=\"https:\/\/www.socialchamp.com\/social-media-glossary\/user-generated-content\/#:~:text=User%2Dgenerated%20content%20is%20different,engagement%20and%20drive%20better%20sales.\" target=\"_blank\" rel=\"noopener\">user-generated content<\/a>, aka UGC, up on your profile along with high-quality shots of your products, you\u2019ve already mastered Instagram.<\/p>\n<p>Don\u2019t worry if you don\u2019t have that level of mastery right now, because with this guide, you will easily achieve it!<\/p>\n<div class=\"content-upgrade _bonusVariantContentUpgrade style-default has-image\">\n<div class=\"all-content-wrapper\">\n<div class=\"image-wrapper\"><img class=\"\" \/><img decoding=\"async\" class=\"image\" src=\"https:\/\/www.socialchamp.com\/wp-content\/uploads\/2024\/07\/Calendar-v2.png\" alt=\"\" title=\"\"><\/div>\n<div class=\"text-wrapper\">\n<p><span class=\"title\"><strong>Stop Letting Winning Videos Die After One Post!<\/strong><\/span><\/p>\n<p class=\"p1\">That UGC clip that popped? It should be everywhere. Social Champ helps you resurface, recycle, and scale what\u2019s already working, while others start from scratch.<\/p>\n<p><a class=\"btn-cu\" href=\"https:\/\/www.socialchamp.com\/signup\" target=\"_blank\" rel=\"noopener\">Free 14-Day Trial<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<h2>The Psychology of Conversion in UGC<\/h2>\n<p>Why do you think UGC content is rising?<\/p>\n<p>Because, if we\u2019re being honest, most of us have developed a BS filter that\u2019s stronger than ever.<\/p>\n<p>The second we see a studio-lit, perfectly color-graded ad, our brains hit the snooze button. We know we\u2019re being sold to, and we immediately tune out.<\/p>\n<p>That\u2019s exactly why UGC video content is such a powerhouse.<\/p>\n<p>It doesn\u2019t feel like an intrusion; it feels like a recommendation from a friend. Here is the brain science behind why it actually gets people to pull out their credit cards.<\/p>\n<ol>\n<li>\n<h3>We\u2019re Wired for Social Proof<\/h3>\n<p>You know that feeling when you\u2019re looking for a new restaurant, and you pick the one with the crowd rather than the empty one next door? That\u2019s Social Proof.<\/p>\n<p>When a real person talks about a product, our brains categorize it as a testimonial rather than a pitch.<\/p>\n<p>Like this video by <a href=\"https:\/\/www.instagram.com\/triptibam.mua\/\" target=\"_blank\" rel=\"nofollow noopener\">@triptibam.mua<\/a>!<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DS2SOOzjBGr\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/reel\/DS2SOOzjBGr\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener nofollow\">A post shared by Tripti Bam \u2728\ufe0f | MUA (@triptibam.mua)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<p>It triggers a mental shortcut: If it worked for them, and they\u2019re just like me, it\u2019ll probably work for me too.<\/p>\n<p>It\u2019s the digital version of leaning over the fence and asking your neighbor what lawnmower they use.<\/li>\n<li>\n<h3>The Power of Mirroring<\/h3>\n<p>There\u2019s this fascinating thing called Mirror Neurons.<\/p>\n<p>When we see someone on a 9:16 vertical screen unboxing a gadget or applying a serum in their actual bathroom (messy sink and all), we subconsciously put ourselves in their shoes.<\/p>\n<p>In a high-end commercial, the setting is a fantasy.<\/p>\n<p>In UGC, the setting is your reality. Because you can see yourself in that creator&#8217;s environment, the gap between wanting the product and owning it feels much smaller.<\/li>\n<li>\n<h3>Reducing the Cognitive Load<\/h3>\n<p>Professional ads can sometimes be&#8230; a lot. They\u2019re loud, fast-paced, and filled with jargon. UGC tends to be conversational. It uses the language we actually use.<\/p>\n<p>By keeping it simple and raw, you\u2019re reducing the mental effort (or cognitive load) it takes for a customer to understand what the product does.<\/p>\n<p>When things are easy to understand, they feel safer. And safe feelings lead to &#8220;Buy Now&#8221; clicks<\/li>\n<li>\n<h3>Authenticity Is the New Authority<\/h3>\n<p>We\u2019re living in the era of the unpolished. If a video is a little shaky or the lighting isn\u2019t 100% perfect, it actually adds credibility.<\/p>\n<p>It proves that the brand isn&#8217;t hiding behind a layer of Photoshop. That vulnerability builds a bridge of trust that a $100k production budget just can&#8217;t buy.<\/p>\n<p>Check out this video by <a href=\"https:\/\/www.instagram.com\/froartistry\/?e=3d9a9c4a-7f9e-4606-bded-75930e5b0d5a&amp;g=5\" target=\"_blank\" rel=\"nofollow noopener\">@froartisy<\/a> for an example!<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DPt0JbVEW_t\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/reel\/DPt0JbVEW_t\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener nofollow\">A post shared by Frouzan M. (@froartistry)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/li>\n<\/ol>\n<blockquote><p><em><strong>Featured Article:<\/strong> <a href=\"https:\/\/www.socialchamp.com\/blog\/user-generated-content\/\" target=\"_blank\" rel=\"noopener\">User-Generated Content: Reasons to Get Started<\/a><\/em><\/p><\/blockquote>\n<h2>Choosing Your UGC Style: Which One Fits Your Goal?<\/h2>\n<p>Here are the four big players in UGC styles and how to figure out which one you need right now.<\/p>\n<ol>\n<li>\n<h3>The Aesthetic Unboxing<\/h3>\n<p>We\u2019ve all seen these. Clean counters, satisfying sounds, and beautiful packaging.<\/p>\n<ul>\n<li><b>The Vibe:<\/b> Relaxing, high-quality, and aspirational.<\/li>\n<li><b>Best For:<\/b> Brand awareness and top of funnel. It\u2019s great for products that look amazing (think jewelry, home decor, or high-end skincare).<\/li>\n<li><b>Why it works:<\/b> It triggers that &#8220;I want my life to look like that&#8221; feeling. It\u2019s the digital version of window shopping.<\/li>\n<\/ul>\n<p>Here\u2019s a video of an influencer showing how to use <a href=\"https:\/\/www.socialchamp.com\/blog\/rare-beauty-marketing\/\" target=\"_blank\" rel=\"noopener\">Rare Beauty<\/a>\u2019s perfume!<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DSks1T6grKz\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/reel\/DSks1T6grKz\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener nofollow\">A post shared by Rare Beauty by Selena Gomez (@rarebeauty)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/li>\n<li>\n<h3>The Problem\/Solution Vlog<\/h3>\n<p>This is my personal favorite because it\u2019s a conversion machine. You start with a pain point (e.g., I can never get my winged eyeliner even) and then show the product as the hero that saves the day.<\/p>\n<ul>\n<li><b>The Vibe:<\/b> Helpful, relatable, and in the trenches.<\/li>\n<li><b>Best For:<\/b> Products that actually do something specific, gadgets, cleaning supplies, or apps.<\/li>\n<li><b>Why it works:<\/b> It addresses the viewer&#8217;s frustrations immediately. If they have the same problem, they\u2019re already halfway to the checkout page.<\/li>\n<\/ul>\n<p>Check out this video as an example!<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DQFQFw5D6X9\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/reel\/DQFQFw5D6X9\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener nofollow\">A post shared by Jasmin Locke (@jasminplocke)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/li>\n<li>\n<h3>The ASMR \/ Product Demo<\/h3>\n<p>Sometimes, talk is cheap. This style lets the product speak for itself. Think of the click of a mechanical keyboard, the sizzle of a pan, or the thud of a heavy-duty phone case hitting the floor.<\/p>\n<ul>\n<li><b>The Vibe:<\/b> Raw, satisfying, and visceral.<\/li>\n<li><b>Best For:<\/b> High-sensory products or anything where the build quality is the main selling point.<\/li>\n<li><b>Why it works:<\/b> It bypasses the logical brain and goes straight to the senses. It feels honest because there\u2019s no fancy music hiding the real sound of the product.<\/li>\n<\/ul>\n<p>Here\u2019s a video for an example!<\/p>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DSiets8kp-c\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">View this post on Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/reel\/DSiets8kp-c\/?utm_source=ig_embed&amp;utm_campaign=loading\" target=\"_blank\" rel=\"noopener nofollow\">A post shared by florence by mills (@florencebymills)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/li>\n<li>\n<h3>The TikTok Made Me Buy It Review<\/h3>\n<p>This is basically a get-ready-with-me (GRWM) or a casual chat where the creator says, &#8220;Okay, I saw everyone talking about this, and I had to see if it lived up to the hype.&#8221;<\/p>\n<ul>\n<li><b>The Vibe:<\/b> Skeptical turned believer.<\/li>\n<li><b>Best For:<\/b> Building trust and closing the sale.<\/li>\n<li><b>Why it works:<\/b> It feels like a debrief with a best friend. It\u2019s the ultimate way to tackle those &#8220;Is this too good to be true?&#8221; doubts your customers might have.\n<p><figure id=\"attachment_335629\" aria-describedby=\"caption-attachment-335629\" style=\"width: 400px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-335629\" src=\"https:\/\/www.socialchamp.com\/blog\/wp-content\/uploads\/2026\/01\/ugc-video-infographic.jpg\" alt=\"UGC Video Infographic\" width=\"400\" height=\"500\" title=\"\" srcset=\"https:\/\/www.socialchamp.com\/blog\/wp-content\/uploads\/2026\/01\/ugc-video-infographic.jpg 1080w, https:\/\/www.socialchamp.com\/blog\/wp-content\/uploads\/2026\/01\/ugc-video-infographic-768x960.jpg 768w, https:\/\/www.socialchamp.com\/blog\/wp-content\/uploads\/2026\/01\/ugc-video-infographic-600x750.jpg 600w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><figcaption id=\"caption-attachment-335629\" class=\"wp-caption-text\">UGC Video Infographic<\/figcaption><\/figure><\/li>\n<\/ul>\n<p><div class=\"wellows-highlighter \" style=\"background:#feefdd;border-left:4px solid #feefdd;\"><p><b>Pro Tip:<\/b> If you&#8217;re just starting, I always recommend the Problem\/Solution style first. It\u2019s the bread and butter of conversion.<\/p>\n<\/div><\/li>\n<\/ol>\n<blockquote><p><em><strong>Featured Article:<\/strong> <a href=\"https:\/\/www.socialchamp.com\/blog\/how-to-find-contacts-on-instagram\/\" target=\"_blank\" rel=\"noopener\">How to Find Contacts on Instagram?<\/a><\/em><\/p><\/blockquote>\n<h2>Production Checklist: Keep It Professionally Raw<\/h2>\n<p>When it comes to UGC, you don&#8217;t need a $2,000 Sony camera or a professional lighting rig to make this work.<\/p>\n<p>In fact, if your video looks too perfect, people will probably just swipe past it, thinking it\u2019s a boring TV commercial.<\/p>\n<p>The goal here is professionally raw. You want it to look like a real person filmed it, but a real person who actually cares about the person watching.<\/p>\n<p>Here\u2019s your no-stress checklist to hitting that sweet spot.<\/p>\n<ol>\n<li>\n<h3>Lighting: Keep it Natural<\/h3>\n<p>Don\u2019t worry about fancy softboxes. Your best friend is a window.<\/p>\n<ul>\n<li><b>The Move:<\/b> Stand facing a window during the day. It gives you that soft, even glow that makes skin look great and products look clear.<\/li>\n<li><b>The Fail:<\/b> Avoid backlighting (where the window is behind you). You\u2019ll end up looking like a silhouette in a witness protection program.<\/li>\n<\/ul>\n<\/li>\n<li>\n<h3>Audio: Clear is the New Loud<\/h3>\n<p>People will forgive the &#8220;okay&#8221; video, but they will scroll past the bad audio in a heartbeat. If it sounds like you\u2019re underwater or in a wind tunnel, you&#8217;ve lost them.<\/p>\n<ul>\n<li><b>The Move:<\/b> If you don&#8217;t have a clip-on mic, just use your phone! Hold the bottom of the phone (where the mic is) closer to your mouth when doing a voiceover. Or, film in a room with rugs and curtains to kill that echoey, empty-room sound.<\/li>\n<\/ul>\n<\/li>\n<li>\n<h3>The 9:16 Rule<\/h3>\n<p>This sounds techy, but it just means vertical.<\/p>\n<ul>\n<li><b>The Move:<\/b> Always, always, always film vertically. Whether it\u2019s for TikTok, Reels, or YouTube Shorts, we want to take up the whole screen.<\/li>\n<li><b>Pro Tip:<\/b> Wipe your camera lens with your shirt before you hit record. You\u2019d be surprised how much pocket lint blur ruins a perfectly good shot.<\/li>\n<\/ul>\n<\/li>\n<li>\n<h3>Captions: Don\u2019t Leave &#8216;Em Silently Guessing<\/h3>\n<p>A huge chunk of people watch videos on mute (think: people on the bus, in waiting rooms, or lying in bed next to a sleeping partner).<\/p>\n<ul>\n<li><b>The Move:<\/b> Use the auto-caption features in TikTok\/Instagram or an app like Captions.<\/li>\n<li><b>The Twist:<\/b> Make sure the text isn&#8217;t blocked by the Like buttons or the caption at the bottom of the screen. Keep your text in the safe zone, the middle 60% of the screen.<\/li>\n<\/ul>\n<\/li>\n<li>\n<h3>The Setting: Lived-In Over Studio<\/h3>\n<p>If you\u2019re selling a kitchen gadget, film it in a kitchen with a stray toaster or a bowl of fruit in the background.<\/p>\n<ul>\n<li><b>The Move:<\/b> A little bit of life in the background makes the video feel authentic. You want the viewer to think, &#8220;Hey, my house looks like that too.&#8221;<\/li>\n<li><b>The Fail:<\/b> Don\u2019t film against a sterile white wall unless you\u2019re going for a very specific tech review vibe. It feels cold.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<h3>The Final Checklist<\/h3>\n<p>At a glance:<\/p>\n<table>\n<tbody>\n<tr>\n<th><b>Feature<\/b><\/th>\n<th><b>The Pro Way (Don&#8217;t do this)<\/b><\/th>\n<th><b>The UGC Way (Do this!)<\/b><\/th>\n<\/tr>\n<tr>\n<td>Camera<\/td>\n<td>$3,000 DSLR + Tripod<\/td>\n<td>Your iPhone\/Android + Your hand<\/td>\n<\/tr>\n<tr>\n<td>Editing<\/td>\n<td>Fancy transitions &amp; CGI<\/td>\n<td>Fast cuts &amp; native text overlays<\/td>\n<\/tr>\n<tr>\n<td>Script<\/td>\n<td>Corporate &#8220;Brand Voice&#8221;<\/td>\n<td>&#8220;You guys, I found the coolest thing&#8230;&#8221;<\/td>\n<\/tr>\n<tr>\n<td>Length<\/td>\n<td>2 minutes<\/td>\n<td>15\u201345 seconds<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>Distribution and Testing Strategy<\/h2>\n<p>You\u2019ve filmed the footage, edited the cuts, and your video is looking fire.<\/p>\n<p>Now what? If you just post it once and hope for the best, you\u2019re basically throwing a message in a bottle into the middle of the Atlantic.<\/p>\n<p>To actually see those conversion numbers climb, you need a game plan for where these videos go and, more importantly, how to know which ones are actually making you money.<\/p>\n<ol>\n<li>\n<h3>Platform Vibe Matters<\/h3>\n<p>Don\u2019t just post and ghost the same video everywhere without a little tweaking. Every platform has its own love language:<\/p>\n<ul>\n<li><b>TikTok:<\/b> It\u2019s all about the speed. You want high-energy, trending sounds and raw transitions. If it feels like an ad here, you\u2019re toast.<\/li>\n<li><b>Instagram Reels:<\/b> A bit more aesthetic. You can lean into the lifestyle vibes and beautiful visuals here.<\/li>\n<li><b>YouTube Shorts:<\/b> Think educational but fast. People here love a good How-to or a quick tip.<\/li>\n<\/ul>\n<\/li>\n<li>\n<h3>The 3-Hook Rule (The Secret Sauce)<\/h3>\n<p>Here\u2019s a pro tip that separates the amateurs from the pros: Never just test one version of a video.<\/p>\n<p>The first 3 seconds (the hook) determine about 90% of your success. Instead of filming three different videos, film one body and three different hooks.<\/p>\n<ul>\n<li><i>Hook A:<\/i> &#8220;This changed my morning routine&#8230;&#8221;<\/li>\n<li><i>Hook B:<\/i> &#8220;Stop doing [Common Mistake] right now!&#8221;<\/li>\n<li><i>Hook C:<\/i> &#8220;I can&#8217;t believe this was only $20.&#8221;<\/li>\n<\/ul>\n<\/li>\n<li>\n<h3>Work Smarter, Not Harder (The Social Champ Hack)<\/h3>\n<p>I\u2019ll be real with you, manually uploading 15 different versions of a video across four different platforms is a soul-crushing grind.<\/p>\n<p>This is exactly where I recommend using a tool like <a href=\"https:\/\/www.socialchamp.com\" target=\"_blank\" rel=\"noopener\">Social Champ<\/a>.<\/p>\n<p>It\u2019s basically a command center for your UGC.<\/p>\n<p>Instead of logging in and out of accounts, you can schedule your videos across TikTok, Reels, and Shorts all from one dashboard.<\/p>\n<p>And the best thing is that its analytics actually make sense.<\/p>\n<p>You can see at a glance which video is getting the most love, so you know exactly which hook to use for your next campaign. It\u2019s a massive time-saver when you\u2019re trying to stay consistent without losing your mind.<\/li>\n<\/ol>\n<div class=\"content-upgrade _bonusVariantContentUpgrade style-default has-image\">\n<div class=\"all-content-wrapper\">\n<div class=\"image-wrapper\"><img class=\"\" \/><img decoding=\"async\" class=\"image\" src=\"https:\/\/www.socialchamp.com\/wp-content\/uploads\/2024\/07\/Calendar-v2.png\" alt=\"\" title=\"\"><\/div>\n<div class=\"text-wrapper\">\n<p><span class=\"title\"><strong>You Already Have the Content. You\u2019re Losing the Timing.<\/strong><\/span><\/p>\n<p class=\"p1\">UGC only works when it shows up consistently. Social Champ turns one video into a full-blown posting streak across platforms, without the manual chaos.<\/p>\n<p><a class=\"btn-cu\" href=\"https:\/\/www.socialchamp.com\/signup\" target=\"_blank\" rel=\"noopener\">Free 14-Day Trial<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<ol start=\"4\">\n<li>\n<h3>Whitelisting (Giving Your UGC Wings)<\/h3>\n<p>Once you find a video that\u2019s performing well organically (meaning, it&#8217;s getting views without you paying for them), it\u2019s time to put some fuel on the fire.<\/p>\n<p>In the industry, we call this Spark Ads or Whitelisting.<\/p>\n<p>You take that high-performing creator video and put a little ad budget behind it. Because it already looks like a real post, people are way more likely to click on it than a traditional sponsored banner.<\/li>\n<\/ol>\n<blockquote><p><strong>Featured Article: <\/strong><a href=\"https:\/\/www.socialchamp.com\/blog\/appsumo-reviews\/\">Appsumo Reviews: A Go-to Resource for the Latest Deals<\/a><\/p><\/blockquote>\n<h2>Conclusion<\/h2>\n<p>When you start creating UGC video content, remember that your audience isn&#8217;t looking for a cinematic masterpiece; they\u2019re looking for a reason to trust you.<\/p>\n<p>They want to see real results, on real people, in real-life settings.<\/p>\n<p>Don&#8217;t overthink it. Grab your phone, find a window with some decent light, and just start filming.<\/p>\n<p>You\u2019ll learn more from your first three failed videos than you will from a month of research.<\/p>\n<p>And remember, once you\u2019ve got those videos ready to go, use a tool like Social Champ to get them out into the world while you focus on your next big idea.<\/p>\n<p>You\u2019ve got the strategy, you\u2019ve got the psychology, and you definitely have the tools. Now go create something that actually converts!<\/p>\n<h2>Frequently Asked Questions<\/h2>\n    <div itemscope itemtype=\"http:\/\/schema.org\/FAQPage\">\n                    <div itemprop=\"mainEntity\" itemscope itemtype=\"http:\/\/schema.org\/Question\">\n                <h4 style=\"font-size: 16px;\" itemprop=\"name\">1. How Much Does UGC Pay Per Video?<\/h4>\n                <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"http:\/\/schema.org\/Answer\">\n                    <div itemprop=\"text\">In 2026, beginner creators typically charge between $50 and $100 per video, while experienced pros often command $200 to $500+. Prices climb quickly when you add &#8220;usage rights,&#8221; which allow brands to use your face in their paid ads for a set period.<\/div>\n                <\/div>\n            <\/div>\n\n                        <div itemprop=\"mainEntity\" itemscope itemtype=\"http:\/\/schema.org\/Question\">\n                <h4 style=\"font-size: 16px;\" itemprop=\"name\">2. What Is a UGC Video?<\/h4>\n                <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"http:\/\/schema.org\/Answer\">\n                    <div itemprop=\"text\">UGC (User-Generated Content) is any video created by a real person, like a customer or a specialized creator, rather than the brand\u2019s professional marketing team. It\u2019s designed to look native to social media feeds, prioritizing authenticity and relatability over high-gloss production.<\/div>\n                <\/div>\n            <\/div>\n\n                        <div itemprop=\"mainEntity\" itemscope itemtype=\"http:\/\/schema.org\/Question\">\n                <h4 style=\"font-size: 16px;\" itemprop=\"name\">3. Is UGC Legal?<\/h4>\n                <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"http:\/\/schema.org\/Answer\">\n                    <div itemprop=\"text\">Yes, but you must have a clear agreement or contract in place; brands cannot legally use a creator\u2019s content without explicit permission. The creator generally owns the copyright, so brands pay for a &#8220;license&#8221; to use that video on their own channels or in ads.<\/div>\n                <\/div>\n            <\/div>\n\n                        <div itemprop=\"mainEntity\" itemscope itemtype=\"http:\/\/schema.org\/Question\">\n                <h4 style=\"font-size: 16px;\" itemprop=\"name\">4. How Do I Make UGC Videos?<\/h4>\n                <div itemscope itemprop=\"acceptedAnswer\" itemtype=\"http:\/\/schema.org\/Answer\">\n                    <div itemprop=\"text\"> Start by filming a problem\/solution or unboxing video for a product you already own, using just your smartphone and natural window light. Focus on a strong 3-second hook, keep the editing fast-paced (I recommend CapCut or Canva), and ensure your audio is crisp and clear.<\/div>\n                <\/div>\n            <\/div>\n\n                <\/div><!--\/ppa questions-->\n    \n","protected":false},"excerpt":{"rendered":"<p>Did you know that 70% of customers check UGC video reviews before buying a product? Yes, that\u2019s how much people have started trusting others on the Internet! A few years ago, polished marketing was everything! Short Summary 70% of buyers check UGC video reviews before purchasing, making authenticity more powerful than polished ads UGC works [&hellip;]<\/p>\n","protected":false},"author":55,"featured_media":335631,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[930,70,169],"tags":[],"class_list":["post-335628","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-how-to","category-marketing","category-video-marketing"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/posts\/335628","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/users\/55"}],"replies":[{"embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/comments?post=335628"}],"version-history":[{"count":10,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/posts\/335628\/revisions"}],"predecessor-version":[{"id":338047,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/posts\/335628\/revisions\/338047"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/media\/335631"}],"wp:attachment":[{"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/media?parent=335628"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/categories?post=335628"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/tags?post=335628"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}