{"id":41006,"date":"2022-04-15T11:07:52","date_gmt":"2022-04-15T11:07:52","guid":{"rendered":"https:\/\/www.socialchamp.com\/?p=41006"},"modified":"2022-04-15T11:10:50","modified_gmt":"2022-04-15T11:10:50","slug":"vedran-rasic-interview","status":"publish","type":"post","link":"https:\/\/www.socialchamp.com\/blog\/vedran-rasic-interview\/","title":{"rendered":"Vedran Rasic Talks About LeadDelta Accommodating LinkedIn Members"},"content":{"rendered":"

LinkedIn is one of the most professional platforms out there. Using it to connect with managers, recruiters, and specialists from your field can greatly kickstart your career. The platform serves more than <\/span>810 million<\/span><\/a> people globally & is continuing to grow among the workforce. Since the platform has been in use for quite a long time, a talented entrepreneur Vedran Rasic launched a tool named LeadDelta to help the members organize their connections proficiently.\u00a0<\/span>
\nThe tool offers a CRM view of contacts, tags<\/a>, notes, filters, personalized messages, and more to its users. In this interview, the CEO and Co-founder of the startup, Vederan Rasic<\/a>, is sharing his journey with us. Let\u2019s find out how his tool is helping thousands of members to manage their networks more effectively.\u00a0<\/span>
\nAshmal: Hi Vedran, it\u2019s lovely to have you with us! It would be great if you could start by telling our readers about your background?\u00a0<\/strong>
\nVedran:<\/b> Thanks for the opportunity.\u00a0<\/span>
\nI\u2019m a startup founder with a 1x failed startup, 1x successful exit, and 1x profitable startup. I operate mainly in the Software as a Service (SaaS) space selling to businesses (B2B). Next to LeadDelta, I\u2019m currently testing multiple SaaS product concepts and serving as a Go-To-Market advisor.<\/span>
\nAshmal: As a CEO and Co-founder at LeadDelta, please tell us more about your product and how it works?<\/strong>
\nVedran:<\/b> LeadDelta<\/span><\/a> is a LinkedIn connections manager that allows professionals to organize and effectively manage their connections. We offer a CRM view of contacts, tags, notes, filters, personalized messages.<\/span>
\nAshmal: What\u2019s the inspiration behind launching LeadDelta? What sort of buyer persona does the tool help?<\/strong>
\nVedran:<\/b> LeadDelta is helping thousands of CEOs, Sales Leaders, Recruiters, and Digital Creators to manage their networks more effectively.\u00a0<\/span>
\nWe launched LeadDelta because we believe that no professional should start from an empty CRM. Whether you are marketing a product or service, selling, hiring, or looking for a job, you should not start from scratch.<\/span>
\nAshmal:\u00a0 You have an incredible journey as an entrepreneur. What\u2019s the importance of kicking off on your SaaS product, and what factors to count before making it happen?<\/strong>
\nVedran: <\/b>The first thing is figuring out who you are? Are you a \u201cProducer\u201d or \u201cSeller.\u201d When you figure it out, go find the opposite. It\u2019s hard to do a startup alone.\u00a0<\/span>
\nIt\u2019d be cool to have some background and experience in the space you are trying to disrupt.\u00a0<\/span>
\nHaving some savings and a regular income from assets that generate $ while doing other things helps keep the mind clear.\u00a0<\/span>
\nAnd finally, before you go all in, it\u2019d be great to have an audience of potential users. In other words, build media business and community first.<\/span>
\nAshmal: Life is all about ups and downs; what were the challenges you faced at the early ages of your entrepreneur journey? And, how did you overcome them?<\/strong>
\nVedran: <\/b>You keep facing challenges that will never stop. As an entrepreneur, your job is to solve riddles and challenges. That\u2019s why society pays entrepreneurs.<\/span>
\nThe biggest challenge for me was to overcome the inclination to make everything perfect. Nothing is perfect in a startup, and if you want to make everything 100% perfect, you will burn yourself out, or most likely, you won\u2019t even start. So learning to prioritize and organize is important.\u00a0<\/span>
\nThere are many personal challenges along the way, but that\u2019s for another medium or format.<\/span>
\nAshmal: What are your plans with LeadDelta? Are you planning to integrate or launch another tool alongside?<\/strong>
\nVedran: <\/b>LeadDelta is my priority. The plan is to disrupt how we network and generate value.<\/span>
\nIn the meantime, we are building a team version of LeadDelta, a better inbox<\/a>, and more integrations.<\/span>
\nAshmal: What\u2019s the importance of marketing in terms of promoting SaaS products\/tools?<\/strong>
\nVedran: <\/b>It\u2019s hugely important. You gotta have your audience of users & supporters; without that, your product is worth nothing. There are two forms of unlimited leverage in SaaS:<\/span><\/p>\n

    \n
  1. Media<\/span><\/li>\n
  2. Code<\/span><\/li>\n<\/ol>\n

    Ashmal: What\u2019s the biggest motivation in your life?<\/strong>
    \nVedran: <\/b>I think we are all given a chance to improve something during our limited time on Earth, and I get motivated by the fact that I might do just that.<\/span>
    \nAshmal:<\/b> Please share your professional pro-tips about SaaS products with our readers?<\/strong>
    \nVedran: <\/strong>Following are the SaaS tips that I would like to share:<\/p>\n

      \n
    1. Start with a community.<\/span><\/li>\n
    2. Write & share your journey regularly.<\/span><\/li>\n
    3. Start NOW. Launch your product and collect feedback NOW.<\/span><\/li>\n
    4. Sprint weekly. Iterate weekly.<\/span><\/li>\n
    5. Do everything, tiny. Slack chat, product, emails, ideas\u2026 tiny.<\/span><\/li>\n
    6. Monitor $ at hand, but your north star should be MRR.<\/span><\/li>\n
    7. All that matters is the delta between yesterday and now.<\/span><\/li>\n
    8. Don\u2019t be afraid to talk to all your stakeholders often and honestly about #7.<\/span><\/li>\n<\/ol>\n

      Ashmal: It\u2019s time for rapid-fire!<\/strong><\/p>\n

      Rapid Fire Round\u00a0<\/b><\/h3>\n\n\n\n\n\n\n\n
      Ashmal<\/th>\nVedran<\/th>\n<\/tr>\n
      Product Management or Product Marketing<\/span><\/td>\nProduct Ownership<\/span><\/td>\n<\/tr>\n
      Twitter or LinkedIn?<\/td>\nLinkedIn<\/span><\/td>\n<\/tr>\n
      Traveling or Watching a Movie<\/span><\/td>\nTraveling<\/td>\n<\/tr>\n
      Tea or Coffee<\/span><\/td>\nCoffee<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n


      \nAshmal: Please share an image of your workstation with our readers.<\/strong><\/p>\n

      \"Vedran
      \n
      \n<\/span><\/strong>Thank you, Vedran, for your time and for being a part of our Champ interview series.<\/em><\/span>
      \n<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

      LinkedIn is one of the most professional platforms out there. Using it to connect with managers, recruiters, and specialists from your field can greatly kickstart your career. The platform serves more than 810 million people globally & is continuing to grow among the workforce. Since the platform has been in use for quite a long […]<\/p>\n","protected":false},"author":35,"featured_media":129777,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[100],"tags":[540],"class_list":["post-41006","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-interviews","tag-vedran-rasic"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/posts\/41006","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/users\/35"}],"replies":[{"embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/comments?post=41006"}],"version-history":[{"count":0,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/posts\/41006\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/media\/129777"}],"wp:attachment":[{"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/media?parent=41006"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/categories?post=41006"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.socialchamp.com\/blog\/wp-json\/wp\/v2\/tags?post=41006"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}