{"id":56970,"date":"2022-11-17T14:56:45","date_gmt":"2022-11-17T14:56:45","guid":{"rendered":"https:\/\/www.socialchamp.com\/?p=56970"},"modified":"2026-01-14T03:39:54","modified_gmt":"2026-01-14T08:39:54","slug":"brands-on-tiktok","status":"publish","type":"post","link":"https:\/\/www.socialchamp.com\/blog\/brands-on-tiktok\/","title":{"rendered":"Brands on TikTok: 10 Popular Accounts Leading the Platform in 2026"},"content":{"rendered":"

Short, attention-grabbing, and catchy videos are the future of the internet. And this is how TikTok is literally ruling the world right now.<\/p>\n

Everyone is present on the platform, from high-end brands like Gucci to your local Chinese takeaway store. You will find every brand on TikTok, whether a dance troupe, skincare product, or dental office. All kinds of brands are now steering their way to TikTok, and I mean, why shouldn’t they?<\/p>\n

The short-paced platform has quickly become one of the most popular social media platforms and is home to over 1 billion <\/a>active users worldwide. TikTok is on track to surpass Facebook, Instagram, and Snapchat in monthly active users.<\/p>\n

So, whether you plan to create engaging, funny trends, build community, try engaging with your followers or even highlight your product. The platform helps you to increase your brand’s footprint in the booming digital world.<\/p>\n

Moreover, big brands on TikTok have so much on their plates, so why not revitalize your marketing strategy and use tools for TikTok management<\/a> to have a hassle-free social media experience?<\/p>\n

Already curious? Take a look and analyze how they make waves with their powerful content.<\/p>\n

Why Brands Should Turn to TikTok<\/h2>\n

This question may be swirling in your head.<\/p>\n

\u2018Why brands should be on TikTok\u2019<\/em><\/p>\n

The platform has been rising for a while now, and brands are flocking to reach a wider audience. TikTok has a lot to offer brands, from a huge and engaged audience to creating features that make it easy to produce high-quality content. If you are not already using the platform as part of your TikTok marketing<\/a> strategy, you are missing out on a huge opportunity to reach a wider audience.<\/p>\n

Here\u2019s a quick rundown of why brands should turn to TikTok.<\/p>\n

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  1. \n

    Enhances Brand Identity<\/h3>\n

    Believe it or not, TikTok can enhance your brand identity. It has become a go-to platform for many brands looking to reach a wider audience. TikTok offers various features that can boost your brand identity, from hashtags and challenges to branded effects and AR filters.<\/p>\n

    For instance, the platform always thrives on dance challenges, and the brands on TikTok know the secret sauce behind it. KFC<\/a> Deutschland created custom AR filters for their new campaign #KFCMakeItLegendery. TikTok users show off their dance skills using the split screen effect.<\/p>\n

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    @kfcdeutschland<\/a> #KFCMakeItLegendary<\/a> – Mach jetzt mit bei unserer Challenge und zeig uns deine legendary Moves wie @_keanurapp_ ! #dancechallenge<\/a> #kfc<\/a> #repost<\/a> \u266c #KFCMakeItLegendary – KFC<\/a><\/section>\n<\/blockquote>\n