BetterBoutiques is a Norway-based retail consultancy dedicated to helping independent shop owners bring structure, clarity, and rhythm into their everyday business.
Built on the belief that work should feel meaningful, calm, and sustainable, not rushed or noisy, the company supports retailers in simplifying operations while maintaining a strong human touch.
“The thinking behind my company comes from experience. I know what it’s like to carry many roles at once, to care deeply about quality, and still have limited time and energy. That’s why everything I build and recommend is meant to make things lighter, clearer, and more manageable, without losing the human touch.”
However, as a solo-run business juggling multiple roles, BetterBoutiques struggled to maintain a consistent social media presence without burning out, which led them to turn to Social Champ for support.
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The Challenge: Consistency Without Burnout
Maintaining a consistent social media presence without burning out was one of the biggest challenges for BetterBoutiques.
“There’s always pressure to show up often, be relevant, and say something smart or useful. But when you’re running a business alone, social media easily becomes “one more thing” on an already full list. “
As a solo business owner, some weeks were full of ideas and energy, while others made posting feel forced and inauthentic. The real challenge wasn’t doing more, but finding a sustainable, human rhythm that kept the business visible without draining time or creativity.
The Solution: Building a Sustainable Social Media Rhythm With Social Champ
BetterBoutiques found the answer in Social Champ by shifting from constant content creation to smarter content management. The standout feature was Post Repetition, which allowed valuable content to be reused and seen more than once, removing the pressure to constantly reinvent the wheel and ensuring visibility even on the busiest days.
“My favorite Social Champ feature is the ability to repeat posts. It helps me get more value out of content I’ve already created, without feeling like I have to reinvent the wheel every time. Good messages deserve to be seen more than once – and this feature lets me stay visible even on busy days. For me, that’s been key to reaching my goals: less pressure, less noise, and a steadier presence, without living on social media.”
Alongside this, the Content Calendar brought clarity and calm by providing a clear overview of all posts, making planning easier and helping maintain a steady rhythm without overthinking.
With Scheduling, BetterBoutiques could work ahead during high-energy moments and let posts go out automatically, creating consistency without social media taking over daily work.
Together, these features helped reduce noise, lower pressure, and build a sustainable, human approach to social media, which supported the business instead of draining it.
The Difference: Clean Interface and Responsive Support
Before Social Champ, BetterBoutiques had tried tools like Planoly, Meta, and Buffer to manage and repeat posts, but none felt quite right. Two things made Social Champ truly stand out.
First, the user interface was clean, calm, and intuitive. With limited time and energy, not having to think too much or click endlessly makes a real difference. The platform feels supportive rather than overwhelming.
Second, customer support was reliable. Whenever help was needed, the responses were clear and prompt.
“When I’ve needed help, the support has been responsive and clear. That creates trust and makes the tool feel like a partner, not just software.”
Together, these made it easier to stay consistent and focused on real business goals, without getting stuck in the tool itself.
The Result: 5–7 Hours Saved and 20% Growth in Reach & Engagement
After switching to Social Champ, the most immediate and meaningful improvement was in time and consistency. By planning once and repeating content instead of starting from scratch every time, BetterBoutiques saved approximately 5–7 hours per week, making social media feel manageable again.
At the same time, more regular posting led to a noticeable boost in performance, with around a 20% increase in reach and engagement.
“I saved around 5–7 hours a week by planning once and repeating content instead of constantly starting from scratch. That alone made my social media feel manageable again. At the same time, I saw a clear increase in reach and engagement (around 20%), simply because my content showed up more regularly.”
The result was more visibility, less stress, and a calmer, more sustainable way of growing the business, perfectly aligned with the company’s core values.
In the long run, the company aims to make a difference by sharing deep retail knowledge, creating practical tools and frameworks, and working closely with shop owners who want structure and direction – not quick fixes.
“I grow the business slowly and intentionally, choosing solutions and partners that support consistency, quality, and long-term health for both the business and the people behind it.”
Grow Without Burning Out!
If BetterBoutiques can boost engagement by 20% calmly, imagine what Social Champ can do for your brand.