We’re Heading to Spotlight 2025 With Semrush (And We’re Bringing You Something Special!)

Marketing

 Written by: Zainab Adil

semrush x social cahmp spotlight 2025

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Social Champ is officially partnering with Semrush for Spotlight 2025!

If you haven’t heard about Spotlight yet, let me paint you a picture. Semrush’s Spotlight is one of Europe’s largest marketing events that redefines what a conference can be.

This year, you can expect more than a hundred best-in-class speakers, 25+ keynote presentations, 150+ mastermind sessions, and 1,200+ fellow marketers all gathered in one place.

And the speaker lineup is absolutely incredible. You can expect leaders from  Google, OpenAI, LinkedIn, DoorDash, Booking.com, and DHL Express, among others, including the iconic Hillary Bush from OpenAI.

But we didn’t just want to announce this partnership and call it a day. We’ve been thinking about what this partnership means for you.

If you’re planning to join us in Amsterdam, we’ve prepared a gift (a really good one). Get your tickets now and see us there!

Let’s take a look at what you can expect.

Spotlight X Social Champ
Spotlight X Social Champ

What Is Semrush’s Spotlight?

Spotlight is Semrush’s flagship marketing conference. It’s a full-day event that brings together the brightest minds in marketing for one purpose: to help you solve real marketing challenges and walk away with actionable strategies you can implement immediately.

Taking place on October 29, 2025, in Amsterdam, Netherlands, this event is a carefully curated experience that will revolutionize how you approach marketing.

The conference has an amazing speaker lineup. Here’s a glimpse of who’s taking the stage:

  • Zaria Parvez, Director of Social at DoorDash
  • Hillary Bush, GTM – Startups at OpenAI
  • Abi Akakpo, Senior Industry Manager at Google
  • Brandon Smithwrick, Founder of Content to Commas
  • Michelle Robbins, AI & Decision Intelligence at LinkedIn
  • Fabrizio Ballarini, Head of Organic Growth at Wise
  • Sarah Adam, Head of Partnerships and Influencer Marketing at Wix
  • Andrew Mende, Senior Product Manager, Machine Learning at Booking.com
  • Gus Pelogia, Senior SEO Product Manager at Indeed

And that’s just a few names. The conference will introduce you to over 100 speakers, all involved in marketing the most renowned brands around the globe.

We're Heading to Spotlight 2025 With Semrush (And We’re Bringing You Something Special!) 5

Meet Us at Spotlight 2025!

Seriously, put us on your Spotlight itinerary. But first, book a demo to learn all about Social Champ
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Free 14-Day Trial

Why Should You Attend?

Now, you might be thinking that Semrush Spotlight isn’t for you, but it absolutely is. If you’re involved in marketing or brand building, this event is made for you.

The art of marketing, along with consumer behavior, is evolving with time. Now, you’re expected to do more with less budget, less time, and less certainty about what actually works.

Spotlight addresses these issues head-on and provides you with detailed discussions on what you need to be doing.

Here’s what you can expect:

  1. What’s Actually Working Right Now

    The event will introduce you to experienced practitioners sharing real campaigns, real data, and real results from 2025. You’ll be exposed to the most current strategies, not outdated tactics from two years ago.

  2. You’ll Get Answers to Your Specific Challenges

    With 150+ mastermind sessions, you can learn in detail about your exact pain points. Struggling with social media ROI? There’s a session for that. Can’t crack SEO? Multiple experts are ready to help. Need to understand AI marketing? You’ll find it here.

  3. You Can Stay Ahead of Your Competition

    While your competitors are making guesses with their SMM strategies, you’ll have relevant information from the people who are defining best practices at the world’s leading brands. That’s a competitive advantage you can’t put a price on.

  4. You Can Build Your Professional Network

    Marketing can be lonely, especially if you’re a team of one or working at a small company. Connecting with 1,200+ fellow marketers means you’ll have a community to turn to long after the conference ends. These are the people who’ll answer your Slack messages, give honest feedback, and celebrate your wins.

  5. Justify Your Marketing Decisions

    When you go back to your boss or clients with strategies backed by data from Google, OpenAI, DoorDash, and Booking.com, suddenly your recommendations carry a lot more weight. Spotlight gives you the credibility and knowledge to confidently make decisions.

  6. Save Months of Trial and Error

    Every speaker at Spotlight has already made mistakes, run the tests, and figured out what works. You get to skip the painful learning curve and go straight to implementation.

How Does This Connect to Social Champ?

So, you might be wondering, “Okay, cool conference. But what does Social Champ have to do with all this?”

Great question. Let’s connect the dots.

Social Champ is an official partner of Spotlight 2025.

That means we’ll be right there in Amsterdam on October 29th with our own booth, ready to meet you, answer your questions, and show you how we can help transform your social media management.

And because we’re Social Champ, we couldn’t just show up empty-handed. We’ve got a little surprise waiting for everyone who stops by our booth.

What is it? Well, that would ruin the fun, wouldn’t it? Let’s just say it’s worth the visit. You’ll have to come see us to find out.

We’re Solving the Same Problem From Different Angles

If you think about it, all that knowledge from Spotlight only holds valuable if you can actually execute on it.

You can attend the most inspiring keynote about social media strategy, take pages of notes, and get pumped about transforming your brand’s presence.

But then what? 

You’re back at your desk, managing multiple social platforms, trying to maintain consistency, analyzing performance, and oh yeah, doing your actual job too.

That’s where Social Champ comes in.

Social Champ is an all-in-one social media management tool that helps you implement everything you’ll learn at Spotlight. You can:

  • Schedule unlimited posts on 11+ social accounts
  • Create customized analytics reports
  • Respond to all queries and comments from a single, unified inbox
  • Track mentions of your brand with social listening
  • Analyze and compare competitor strategies with your own brand.

Come Visit Us at the Event

If you’re heading to Amsterdam for Spotlight (and we really hope you are), make sure to swing by the Social Champ booth. We’d love to give you a demo of the platform, answer any questions about social media management, and even talk shop about what’s working in your marketing strategy.

Zainab Adil

Zainab Adil is the Content Manager at Social Champ, with over 9 years of experience in content marketing, SEO, and digital strategy. Her background in Psychology gives her a distinctive edge in understanding consumer behavior and creating content that truly connects. Zainab specializes in developing data-driven content strategies that drive engagement and deliver measurable results. You can connect with her at [email protected].

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