Disclaimer:
The information presented in this blog post is based on publicly available data from official sources at the time of writing. Our intention is solely to provide accurate and helpful information. If you notice any inaccuracies, please feel free to contact us for corrections.
Hopper HQ has been around for a while. What began as an Instagram scheduler in 2015 is now a top player among social media scheduling tools.
This platform offers all the basic social media management features, including planning, scheduling, and analyzing content.
And compared to other tools in the market, the platform is priced reasonably, with plans starting at just $5 per month.
Short Summary
- Hopper HQ pricing starts at $5/month (annually) and $6/month (monthly).
- The per-channel model is effective for smaller setups but becomes expensive as the number of accounts grows.
- Social Champ is a great alternative with lower pricing and more advanced features, as it starts at just $4/month/channel.
- Both these tools are user-friendly, but you get more features with Social Champ
But here’s where it gets a little tricky. Hopper HQ doesn’t provide all the major features that other tools offer.
For instance, if you need a social inbox, social listening, or competitor analysis, you’ll have to invest in another platform that can cater to your needs.
So, in this guide, we’ll take a look at Hopper HQ pricing in detail to see exactly what each plan offers.
We’ll also compare it with an alternative that provides more features at a similar price point.
Let’s get started!
Smarter Scheduling Awaits!
Social Champ makes it easier to plan, schedule, and analyze all your social media posts in one dashboard.
Hopper HQ Pricing Plans Explained
Hopper HQ pricing works on a per-channel basis, i.e, the more social media accounts you connect to, the more your cost will be.
The plans that seem to be cheap at first soon increase in cost when you start adding channels.
Let’s take a closer look at Hopper HQ pricing plans:
| Plan | Price (Annual) | Features | Limitations | Best For |
|---|---|---|---|---|
| Grow | $5/month per channel | – Visual-first post planner
– Social media calendar – Unlimited posts – Unlimited AI assistant – Image editing – Link in bio – Hashtag explorer – Saved captions and notes – iOS & Android apps – Customer support – 1 user account |
– No team permissions
– No content approvals – Cost increases with each added channel |
Individuals, freelancers, and small businesses with few accounts |
| Scale | $10/month per channel | – Visual-first post planner
– Social media calendar – Unlimited posts – Unlimited AI assistant – Image editing – Link in bio – Hashtag explorer – Saved captions and notes – iOS & Android apps – Customer support – Unlimited user accounts – Team permissions – Content approvals |
Per-channel pricing still applies, can become expensive at scale | Agencies or teams needing collaboration tools |
Hopper HQ Pricing Plans Breakdown
Hopper HQ pricing is now presented with two primary options: the “Grow” plan and the “Scale” plan.
Both plans offer social media scheduling and management capabilities across various platforms, including Instagram, Facebook, X, LinkedIn, Pinterest, and YouTube.
-
Grow Plan: $5/Month per Channel
Hopper HQ starts its pricing with an entry-level “Grow Plan”, which costs:
- $5/month/channel – billed monthly
- $6/month/channel – billed annually
This plan provides you with:
- Visual-first post planner
- Scheduling calendar
- Unlimited posts
- AI Assistant
- Image editing
- Link in Bio
- Hashtag explorer
- Saved captions
Unfortunately, you won’t have access to collaboration tools in this plan, as it only provides one user. This makes it less practical for agencies or teams managing content together.
Considering this, the Grow plan pricing is ideal for smaller businesses of freelancers that manage one to five accounts.
However, if you’re running an agency or a business with multiple social media handles, these tools can appear pricey.
Let’s take an example. Let’s say you need to manage your coffee shop’s Instagram and Facebook. In that case, you’ll just be paying $10/month.
However, if your coffee shop has 10 different franchises, each managing their own Instagram and Facebook, that will cost you around $100/month.
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Scale Plan: $10/Month per Channel
The Scale plan is designed for larger teams or agencies and costs $10 per channel per month when billed annually and $12 per channel per month when billed monthly.
Like the Grow plan, the overall price depends on the number of accounts you connect.
For example, you’ll have to pay $50/month for five channels and $100/month for ten channels.
In this plan, you’ll get all the features of the Grow plan, unlimited users, team collaboration tools, and content approvals.
Although the Scale plan addresses collaboration needs, the per-channel still applies.
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Popular Comparison: Social Champ vs. Hopper HQ
If Hopper HQ does not feel like “The one” for your business, you can take a look at this alternative.
Let’s compare the platform with Social Champ, which is another heavy-hitter in the market.
Pricing
Hopper HQ and Social Champ both offer a per-channel pricing model. This makes it great for businesses in their growing stage.
Social Champ starts at $4/month/channel, while Hopper HQ begins its pricing at $5/month/channel.
Social Champ also offers a free, forever plan with up to 3 social channels and 15 scheduled posts, which is something that Hopper HQ lacks.
Let’s take a look at the direct comparison of Social Champ and Hopper HQ pricing:
| Feature | Social Champ | Hopper HQ |
|---|---|---|
| Starting Price | $4/month per channel, billed annually | $5/month per channel, billed annually |
| Free Plan | Yes | No |
| Users Included | 1 (Starter), Unlimited (Growth/Enterprise) | 1 (Grow), Unlimited (Scale) |
| Social Profiles Included | 1 (Starter/Growth), scalable with add-ons | 1 (Grow/Scale) |
| Additional Social Profiles | $5 per profile | $5 per profile |
Core Features
Let’s compare the core features of Social Champ and Hopper HQ:
Hopper HQ
- Hopper HQ provides unlimited posts in both of its plans. As the platform offers a per-channel pricing model starting at $5/month per channel, the cost increases as you add more accounts.
- It also offers a calendar and a grid planner, which is particularly useful for Instagram.
- Hopper HQ allows for bulk scheduling, so you can post multiple posts simultaneously. It’s effective when the brands or creators are required to organize a continuous flow of content.
- The platform also offers analytics across its plans. However, the depth of insights is more limited compared to advanced reporting tools, so that larger teams may require upgrades for in-depth analysis.
Social Champ
- Like Hopper HQ, Social Champ also charges per channel, while offering unlimited scheduling.
- It also offers all of Hopper HQ’s core features, including analytics, link-in-bio, bulk upload, and AI Assistant analytics.
- This platform also offers additional features like a social inbox to manage all your interactions, including responding to DMs, comments, and mentions.
- You can also access advanced tools like social listening and competitor analysis with Social Champ.
Let’s explore the features of Hopper HQ and Social Champ in more detail.
| Feature | Social Champ | Hopper HQ |
|---|---|---|
| Starting Price | Starts at $4/month (billed annually | Starts at $5/month (billed annually) |
| Free Plan | ✅ | ❌ |
| Supported Platforms | Instagram, Facebook, X (Twitter), YouTube, TikTok, Threads, Pinterest, LinkedIn, Google Business Profile, Bluesky, Mastodon, WhatsApp Business, Google Analytics | Instagram, Facebook, TikTok, X, LinkedIn, Pinterest, YouTube Shorts |
| Unlimited Post Scheduling | ✅ | ✅ |
| Calendar Planner | ✅ | ✅ |
| Bulk Scheduling / Upload | ✅ | ✅ |
| Post Approval System | ✅ | ✅ |
| Boost Ads / Post Boosting | ✅ | ❌ |
| Social Accounts Included | 1 (Starter and Growth Plans- You can add more for an additional cost), Unlimited (Enterprise) | 1 (Grow and Scale Plans-You can also add more accounts according to your needs with additional cost) |
| Users Included | 1 (Starter Plan), Unlimited (Growth & Enterprise Plans) | 1 (Grow Plan), Unlimited (Scale Plan) |
| Analytics | ✅ | ✅ |
| Competitor Analysis | ✅ | ✅ |
| Social Inbox | ✅ | ❌ |
| Social Listening | ✅ | ❌ |
| Client Management | ✅ | ✅ |
| CRM Integrations (Salesforce, Hubspot) | ✅ | ❌ |
| SSO & API Access | ✅ | ❌ |
| Custom Integrations | ✅ | ✅ |
Scale Your Agency Without Limits!
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Customer Support
Now, let’s compare the customer support.
Hopper HQ
Hopper HQ offers its users customer support mainly through email and live chat. You can get help from their support team for scheduling issues and platform-related queries.The platform also offers a knowledge base with guides and resources to help you get started.
Social Champ
At Social Champ, you get multiple support options such as live chat, email, and social channels.
In addition to direct assistance, you can also access its help center, blogs, and video tutorials. And if you need more guidance, you can also book a one-on-one product demo to learn exactly how to use the tool.
Ease of Use
Let’s take a look at which tool is easier to use:
Hopper HQ
Hopper HQ offers a visual-first interface that makes it easier for users to plan, schedule, and manage content across platforms.
Its grid planner helps you to easily organize your posts and preview how your feed will look before publishing.
However, since the tool is strongly oriented toward visuals, businesses managing multiple platform types may find the experience more limited compared to broader social media management tools.
Social Champ
Social Champ focuses on multi-platform usability with a simple dashboard. The platform is easy to navigate, so even beginners can use the platform.
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Why Social Champ Is a Smarter Alternative to Hopper HQ
If you’re considering options for social media management, pricing and features often drive the decision.
Hopper HQ shines in visual planning, whereas Social Champ offers a broader platform support, a free plan for beginners, more flexibility, and a better entry point for growing teams.
Pricing That Fits Different Budgets
As we’ve discussed above that both tools offer a per-channel pricing model, but Social Champ is slightly affordable than Hopper HQ.
Social Champ also offers a free forever plan.
So, if you’re a beginner who has just started and needs basic features, Social Champ’s free plan is for you.
On the other hand, Hopper HQ doesn’t offer a free plan.
Broader Platform Support
Hopper HQ is a visual-first platform and supports major platforms, including Instagram, TikTok, Bluesky, Pinterest, Facebook, X, YouTube, and LinkedIn.
However, Social Champ supports a broader range of platforms, including Facebook, Instagram, LinkedIn, TikTok, YouTube, Pinterest, Threads, Google Business Profile, Bluesky, Mastodon, WhatsApp Business, and Google Analytics.
This makes Social Champ a stronger fit for businesses and agencies that manage multiple platforms simultaneously.
More Features at Lower Tiers
Hopper HQ and Social Champ both offer unlimited posts and bulk scheduling.
But Social Champ offers in-depth analytics and reporting starting at lower-tier plans, while Hopper HQ reserves advanced insights for higher-priced plans.
This gives Social Champ an advantage for businesses that rely on performance data but want to avoid steep costs.
All the Tools You Need, Without the Premium Price!
Social Champ offers powerful features that help businesses and creators manage their social media like pros, all at an affordable rate.
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Conclusion
Now, it’s clear that Hopper HQ pricing is both affordable and limiting depending on your needs.
It starts at $5/month/channel, but offers limited features and platform support, especially when you compare it to tools like Social Champ.
If you’re looking for a tool that provides visual-first publishing, Hopper HQ would be the ideal tool.
However, if you need additional features like social inbox, competitor analysis, and social listening, you can try additional tools like Social Champ.
