Search Network is a group of search engines, including Google, Bing, and Yahoo, where advertisers can display text ads alongside search results. When users enter relevant search queries, these ads typically appear above or below organic search results.

Search Network allows advertisers to target users actively searching for specific products, services, or information, making it an effective channel for reaching potential customers with high purchase intent.

Advertisers bid on keywords related to their offerings and display ads to users whose search queries match those keywords.